Lackoff, Brown& Levinson, Leech and others have proposed some politeness theories, to help people understand pragmatic speech in social communication. Leech thought that the politeness principle is a major determination of language...

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We could be aware from the careful examination that vague language is much more pervasive than expected in our daily communication. It is actually an inseparable part of human language and whether one can use vague language appropriately cou...

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Since English is an international language, how to write different types of English business letters with adequate politeness principles is an indispensable skill for daily business work．Furthermore，the inability to write an effective bu...

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Therefore, the translation of the contract’s terms become very important. And also, accuracy, readability and transparency should be reflected on the contract. Accuracy is in the first place, transparency can not be the expense of sacrific...

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The language used in business contracts is a special type of English language——Business English. Business English is the very language used for business purposes. English for business purposes has formed its special style in language and...

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Using appropriate vague language can help us to improve the communicative effects. In Business English, vague language has been used as a communicative strategy, people hope to create certain pragmatic effects and helps...

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In business negotiation study, people pay more attention to negotiating styles, tactics, and strategies, only a few of them consider the negotiating language. Negotiating language is very important in business negotiation; ...

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The categories of grammatical metaphors will be mentioned. Besides that, the paper will also focus on the examples of grammatical metaphor, such as passive voice, modal verbs and nominalization, and give relevant examples...

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This paper aims to show the effects of pragmatic failure on business communication, highlighting the approaches to avoid pragmatic failure during business activities with people from different backgrounds. According to the definition of prag...

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Since English business letter is one of the main tools for people worldwide to exchange information in business affairs, how to write efficiently different types of English business letter with adequate effectiveness is an indispensable skil...

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Business negotiation is a important step for international trade, as a businessman, use etiquette to know what’s matter to our partner, then find out the ways to deal with the problems. Etiquette in business negotiation play a key role in ...

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China and America in order to smooth the process of business negotiation. The author tries to use genuine samples and pictures to make comparison and to analyze the differences, then to make conclusion and to present advices in order to solv...

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International business negotiation involves people from different countries who discuss common business interests in order to reach an agreement of mutual benefit. There are a variety of factors contributing to the results...

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According to the statistics, up to 2010, more than 700 universities and colleges have offered Business English oriented specialty and subjects. In addition, researches on BE teaching and BE curriculum design have been flourishing in recent y...

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Chapter one is the introduction. It explains briefly the structure of the thesis. In this part structure of this thesis would be introduced to the readers. Through this part the readers would have a clear understanding of what contents are...

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The correct translation of Chinese four-character phrases in business is crucial. Here in Yunnan, only we English learners master the correct way to translate them and through this understanding...

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Since business negotiation is not only a complex human activity but also a process in which at least two or more parties with common and conflicting interests try to reach an agreement of mutual benefits, it is of great value to use polite s...

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This dissertation, literature research method is used to study this topic. The data was gathered directly from reference books. This dissertation focuses on the sentence of the business letter, using examples to explain the differences betwe...

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There is no doubt at all to be aware of the true condition and situation of the trainees so as to adopt better methods in the training effectively. This article will look into objective causes making students unable to utilize English feasib...

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Etiquette helps to establish good environment of facilities and to easily achieve the expected target for both sides if people could politely, implicitly, euphemistically and graciously state their own opinions or give some suggestions when ...

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