试论内地动漫电视剧的发展_广播电视编导.doc

摘要：动漫一词在1996年以前在中国大陆并没有出现这个统一的概念，二者是分立而互有联系。此词的出现和推广，源于在98年全中国第一家首先拔地而起的动漫资讯杂志《动漫时代》，因此动漫一词才得以出现并慢慢深入人心成为全中国动漫迷常用的词汇和动画与漫画的总称。而动漫一词首创则是源于97年创刊的《漫友》杂志。所以说内地动漫的起步比较晚，算是新兴产业。内地现在的动漫主要是以电视剧的形式来对大众展示，用一句话来概括内地动漫电视剧就是：发展相对落后，潜力十分巨大。

关键词：内地  动漫电视剧  发展

Abstract：The term animation in mainland China before 1996 and no concept of the unified, the two are separate but interrelated. The emergence and promotion of the word, from the whole of China in 98 years, first going up the first animation information magazine "cartoon time" and therefore the term animation was able to emerge and gradually become deeply rooted among the fans, the terms commonly used in China and animation and comics in general. The animation is from the first term 97 years founded the "Friends of Man" magazine. So, the mainland started late animation, be regarded as emerging industries. China now mainly drama in the form of animation to show the mass, can be summed up in the Mainland TV cartoon is: the development of relatively backward, the potential is huge.

Key words: Mainland   TV animation   development

　　本文主要是对内地动漫电视剧的现状和未来发展做了总结和分析，通过与其他国家的对比阐述了自己的观点，但由于资料的原因对比的程度并不广泛比较单一，但内地动漫电视剧的现状是复杂的，未来发展的前景是非常广阔的，并不局限于我所提出的若干问题和观点，所以还有待于大家进一步的研究与探讨。