This thesis will lay stress on the slogan. It will divide into seven parts. Part one is general information about the advertisement, its components and its position in our society. Part two is a detail analysis about characters and features ...

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In the past 50 years, advertisements have been attracting more and more experts and scholars. Although many linguists have done much research on advertisements, most of their studies are focus on the macro-analysis of advertisements. Not muc...

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As we all know, listening comprehension is not an isolated skill. In the course of communication, listeners always need to activate all kinds of knowledge and abilities, which are required in the course of English learning and communication,...

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Gender differences are the differences in both biology and cultural. It can be found that it is difficult to define the relationship between language and gender, because it is developing and changing day by day. Since 1960s, researches on la...

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With the development of globalization, English letters are increasingly used in business circle as well as in our daily life. And they have already aroused many linguists’ attention. In 1992, Maier inquired into the business letters...

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Gender differences in language have long been a fascinating research issue for numerous researchers. It is a gradual process that gender as a non-linguistic variable receives attention from researchers. As social sciences and women’s studi...

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This article is going to cover all the points mentioned above, and give detail recommendations in strategies of teaching according to gender difference. At last, a conclusion is revealed to support our standpoint...

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Language is an important medium for people to communicate with others. It reflects the gender differences and the user’s identity and status even education degree and so on. In order to make people more harmonious, ...

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Network language is the language used in web and in on-line communication. Study on Network language is a new field and also an urgent demand. This paper analyzes the linguistic features of network communication English from two aspects of ...

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This paper attempts to analyze deeply the metalanguage of the speech on the way of attitude, reveals the metalingual function of attitude, analyzes Obama’s attitude to supply his purpose that he calls on youth to pay attention to education...

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This paper consists of four parts: Chapter One is an introduction, briefing the transmission and popularity of network buzzwords, the purpose, significance and organization of this paper. Chapter Two focuses on the literature review. In th...

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Men also like to create and use slangs and swear words more than women. The gender differences in language use can be traced in some aspects such as history, culture and psychology....

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This paper will demonstrate the English and Chinese kinship terms from sociolinguistics. It will also take the cultural differences as the background to make a further discussion of the translation of Chinese and English kinship terms....

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A few articles on this topic in other magazines are limited to a brief list of the metaphorical meanings of certain color terms. The thesis aims to systematically analyze the cultural differences about the color words of English and Chinese...

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his paper firstly studies the absorption and fusion phenomena of English language in Chinese language in the Internet environment, and then via the study of the variations of the English language in Chinese language, the paper aims to resear...

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Through analyzing the relations and differences of Systemic Grammar and Functional Grammar, the reasons of Hallidayan linguistic paradigm changes will be got. And beginners who study Systemic-Functional Grammar and other linguists will have ...

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Finally, American presidential inaugural address has thick religious features. Although not all the presidents are religious believers, almost every one of them will refer to the God in their speech. The Bible makes the addresses more holy a...

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Writing is a concern both of Chinese teachers and students. In this paper, the author inspects the teaching of English writing from the angle of Chinese poor performance in international language tests to dig out the problem existing in dome...

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In daily communication, we often hear people talking about various kinds of excuses. However, seldom people know that the process of excuse making is in fact a process of a speech act making. Consequently, the producing of this thesis is to ...

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Also this paper selects a group of newly-created English words created by netizens in China. These new words have an extrinsic feature of English, but if you want to understand the intrinsic meaning of them, you should judge by a specific Ch...

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