摘要:资本运作是指企业按照市场法则，通过资本本身的技巧性运作或者资本的科学运动来实现其价值的提升、效益的增高的一种经营方式。资本运作是企业实现高速发展的必经之路，伴随着全球经济进程的步伐，资本运作在企业的成长与发展中发挥着举足轻重的作用，如何更好地完善资本运作，实现资源优化配置，提高企业在行业中的竞争力，已成为目前各大企业面临的首要问题。
作为我国经济发展的支柱性产业之一的房地产行业，曾经也一度带领了我国经济从世界性的金融危机中快速回升。同时，在过去相当长的一段时期内拉动着我国的经济飞速地发展。随着我国经济体制不断深入地改革，房地产行业的竞争也在不断地加剧。作为一家上市公司，依托其现有的资本运作平台，高科股份有限公司正在不断地探索出一条真正属于自己的资本运作之路。
本文中，首先指出了资本与资本运作的含义，接着阐述了资本运作的特点以及其运作的方式；然后以南京高科股份有限公司为本文的研究对象，分析了其目前的资本运作现状以及在资本运作的实践过程中存在的一些问题；最后根据以上分析的结果，探讨出适合南京高科股份有限公司的资本运作的相关优化策略。
关键词 资本运作；房地产；优化配置
Abstract:Capital operation is to show the enterprise in accordance with the laws of the market, through the scope of capital itself or the scientific movement of capital to realize the value of promotion and increased efficiency of a mode of operation. Capital operation is the only way to realize the high speed development company, with the pace of global economic processes, capital operation in the enterprise play a pivotal role in the growth and development, how to better improve the capital operation, to achieve optimal allocation of resources, improve enterprise competitiveness in the industry, has become the top issue facing the at present each big enterprise.
As a pillar industry of the eyconomic development of our country's real estate industry, the ever also was once led our countr economy rapid recovery from the global financial crisis, at the same time, in the past quite a long period of time with China's rapid economic development. Is unceasingly thorough along with our country economic system reform, real estate industry competition is also in constant increase. As a listed company, relying on its existing capital operation platform, high-tech co., LTD is continuously explore a road of the truly belong to their own capital operation.
This article first points out the meaning of capital and capital operation, and then expounds the characteristics of capital operation and its operation; And then in nanjing hi-tech co., LTD as the research object of this article, analyzes the current status of capital operation and capital operation in some of the problems existing in the practice process; According to the above analysis, the result of the discussion for the nanjing high-tech co., LTD. Relevant optimization strategy of capital operation.
Keywords capital operation real estate optimization
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