摘要:自2001年底加入WTO以来，伴随中国汽车工业的突飞猛进，中国汽车零部件企业在量和质上不仅发生着天翻地覆变化，而且在整个汽车零部件行业竞争格局和产业结构上的也发生着巨大变化。然而，虽然随着中国汽车市场的成长和国产化率的不断提高；即使中国汽车零部件资源日益丰富；许多种类零部件的成本及价格优势明显，但是摆在我们面前的仍然是汽车零部件工业基础差，技术力量薄弱这样的一个现状。
过去的六年，部分零部件企业一直面临着生存与发展方式的选择。面对国际市场的多元化竞争格局，国内外竞争的激烈，以及汽车行业零部件采购模式的特点，国内零部件企业的出路究竟在哪里，是业内人士普遍关心的问题。本文通过在对国内外汽车零部件行业状况进行分析的基础上，主要分析了汽车零部件行业的采购模式及运作方式。在整个全球的汽车零部件采购领域里，我们可以看出，目前一共有：纵向一体化模式；双向垄断模式；平行配套模式这三种采购模式。通过对这三种采购模式和运作模式的分析；以及对汽车主机市场（OEM）、售后市场、改装市场、和新能源、混合动力市场的格局的分析；根据采购的一些基本理论，本文提出了整个行业发展针对采购的几点建议，供国内汽车零部件企业应对竞争日益残酷的市场，制定战略规划作参考。
汽车零部件企业的发展是紧紧围绕整车制造企业全球采购动向的，在大力提升汽车零部件企业的自主创新能力，利用国内、外资源的基础上，对整个汽车行业的采购模式进行分析和研究是十分有必要的。相信做到知己知彼，中国的汽车零部件企业一定能走得更远。
关键词:汽车零部件，采购模式，整车厂，策略
Abstract:Since the end of 2001, China has joined WTO for 6 years. Going with automotive industry grows rapidly, China automotive components corporation also made big improvment not only at quality and quantity, but also at automotive supplier competition pattern and industry structure. Even the localization rate and the market are increasing in succession, the suppliers are more and more, and the advantage of cost and price is better and better in China automotive market, we are still facing with weaker foundation, lower technical level.
Some of automotive components suppliers are always struggling with how to live and how to expand their business in the past 6 years. It upsets China automotive components corporations that which way they should go along, due to the multi-entity international competitive pattern, the cut-throat competition in either domestic or oversea and the different purchase method in automotive market. Studying from the industry status of automotive components, we analyze its purchase model and its run way. There are total 3 kinds of purchase model, portrait integration model, duplex monopolization model, and parallelism supply model in the global automotive components purchase. Through the analysis of the 3 models and the market of OEM, aftermarket, refit market and new energy, HEV market, we make some conclusion for China automotive components industry with the theory of purchase. It is just for them reference that how to make their competitive strategy to fight with their competitor.
Automotive component corporation can not grow healthy without automotive market grows. It is necessary to analyze the purchase and operation model, so as to we know well the purchase strategy to develop our component industry well.
Keywords Automotive components, Purchase model, OEM, Strategy.
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