摘 要：在现代市场环境下，物流对企业销售工作的影响也越来越重要，销售物流成为制造企业销售竞争的重要利器。
销售物流对企业的利润影响巨大，它能够使企业产品价值和使用价值得到更好的实现，为企业节约成本，获取第三利润，同时也能够提升企业形象。因此，销售物流将会是企业物流发展的一个新方向。企业通过对销售物流系统的改进创新和完善，不但可以使各物流、销售环节运行顺畅，工作效率提高，而且会大大的提升企业竞争力。
本论文以制造企业Y公司为研究对象，主要针对其行政管理模式和实际库存管理两方面，从理论阐述、分析问题、优化方案设计等几个层面对Y公司销售物流的发展现状进行研究和优化。
关键词：销售物流 组织结构 库存管理
ABSTRACT：In the modern market environment, the influences of logistics on the enterprise sales are becoming more and more important, sales logistics has become manufacturing companies’ an important selling competitive weapon.
Sales logistics impact on corporate profits, it can make their products value and useful value come true, it can save the cost of businesses, access to third-profits, but also to enhance the corporate image. Therefore, sales logistics enterprise logistics development will be a new direction. Through the sale of enterprise logistics system improvement and innovation and improvement, not only can make the logistics and marketing chain running smoothly, work efficiency, but also greatly enhance the competitiveness of enterprises.
In this thesis, the company manufacturing firm Y as the research object, mainly for its administrative management and physical inventory management aspects, from the theoretical explanations, analyze problems, optimize design, and several other aspects of the Y-sales logistics development status of research and optimization .
Keywords: sales logistics； organizational structure； inventory management
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