摘要:近年来,韩国影视剧、韩国综艺节目、韩国歌舞风头强劲,在亚洲几大国掀起了“韩流”狂潮,在带来经济效益的同时更加促进了韩国文化的传播,促使韩国成为文化强国。相对而言,我国文化格局发展不平衡,文化产业相对滞后,民族文化流失严重,无法满足民众日益增长的文化需求,造成这种现状的原因主要有文化产业发展模式单一、文化市场开发不足、相关政策和制度缺位。提高我国文化软实力是一项极其复杂的系统工程,需要用科学发展观统领文化产业发展,建设多种形式的文化软实力基础设施,利用商业运作模式完善文化产业链,树立文化品牌新理念。当务之急是将发展文化软实力提高到国家战略的高度、树立文化立国的战略思想,完善法律保障体系,加强政策支持力度,构建经济支撑后盾,做到多管齐下,实现我国文化软实力跨越式发展。
关键词:韩流;文化软实力;启示
Abstract:In recent years, Korean TV dramas, South Korean variety show, the South Korean dance thunder strong, set off a few big countries in Asia, "Korean Wave" craze and the more economic benefits at the same time promote the spread of Korean culture, prompting South Korea to become a cultural power. In contrast, China's cultural pattern of uneven development, cultural industry is lagging behind, a serious drain on the national culture, can not satisfy the public's growing cultural needs, resulting in this situation the main reasons for cultural industry development model is a single culture market development, policy and system, the absence of. Improve China's cultural soft power is an extremely complex systems engineering, the need to use the scientific development concept to guide the development of cultural industries, the construction of various forms of cultural soft power infrastructure, the use of business models to the development of cultural industries, it is imperative to the development of cultural soft power to the height of the national strategy and establish a culture of strategic thinking country, improve the legal protection system, strengthen policy support for efforts to build economic support backing, so that multi-pronged approach to achieve leapfrog development of China's cultural soft power.
Key words: Korean trend;Cultural soft power;Revelation