新疆旅游业电子商务探析.doc

摘要：2009年新疆发生的“7.5”打砸抢烧事件给新疆的支柱产业-旅游业的发展带来了极大的负面影响。2010年5月，中共中央国务院召开了新疆工作座谈会，确定了全国19个省市对口支援新疆建设，以及新一轮西部大开发的计划，为重振新疆旅游业带来了史无前例的巨大机遇。抓住机遇、迎接挑战，发展新疆旅游电子商务是发展新疆旅游业最为重要的环节之一。但是新疆旅游电子商务的发展由于种种因素，长期处于初级阶段，今后的发展的过程也将面临严峻的考验。通过从旅游电子商务本身的旅行社旅游电子商务管理、酒店企业旅游电子商务管理、旅游目的地旅游电子商务管理的三大模块下手，再辅以国家的宏观政策，从而解决新疆旅游电子商务发展所遇到的问题将成为发展新疆旅游业的首要任

务。

关键词：新疆旅游电子商务；存在问题；解决对策

Abstract：2009 Xinjiang happen "7.5" events to Xinjiang, looting the pillar industry - the development of tourism brings a lot of negative effects. In May 2010, the central committee of the CCP working conference held under the state council, determines the Xinjiang 19 provinces and municipalities to support a new round of Xinjiang construction, and the large-scale development of the western region of Xinjiang tourism to revive plans, has brought unprecedented great opportunities. Seize the opportunity and challenge, the development of Xinjiang tourism electronic commerce development of Xinjiang tourism is one of the most important link. But the Xinjiang tourism electronic commerce development due to various factors, long-term in the primary stage, further development process will face serious test of Xinjiang tourism electronic commerce, solve the problems of development of Xinjiang tourism development will be a priority.

Keywords：Xinjiang electronic commerce；problems；solutions