摘要：旅游路线是旅游服务机构为旅游者设计的旅游活动路线。旅游者是旅游活动的主体，不同类型的旅游者直接影响了旅游路线的选择。本文以南京地区的旅游路线为例，从旅游者的旅游目的，性别和年龄等类型分析其对旅游线路选择时的影响，并为不同类型的旅游者设计旅游路线，使得旅游者在最短时间内获得最愉快的共赏效果，也使旅游业发展获得最良好的经济效益，实现可持续发展。
关键词 ：旅游者类型； 旅游路线； 南京
Abstract ：Travel route is a route for tourist activities that tourist services design for the tourists. Tourists are the main part of the tourist activities.Different types of tourists affect the choice of travel route directly. In this paper,the travel route in Nanjing as an example, tourists are classified from purpose, gender,age,and other types to analyse the choice of tourist route, and design different types of tourist routes for different types of tourists, so to make the tourists get the most pleasant effect in the shortest time totally, also make the tourism acquire the most good economic benefits,realize the sustainable development finally.
Key words: Tourist types；Tourist routes；Nanjing
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