摘要:中国少儿剧相对于国外少儿剧而言,集数过多。造成这种情况的重要原因是中国少儿剧的创意不足,原创性作品缺乏,内容循环往复。而对于民族化题材的开发方面也还远远不够,还需把成人化题材转化为儿童化,使得少儿剧老少皆宜。究其根源,则是少儿剧不成熟市场中的短视逐利所导致。要控制中国少儿剧的长度,促进少儿剧产业的发展,需要政策的引导和管理,政府应给予少儿剧足够的重视。
关键词:少儿剧; 集数;质量;市场;引导; 发展
Abstract: Compared with the foreign TV series, the episodes of china’s children series are far too many. There are three major facts that make contribution to this situation which are the shortage of creativity, the lack of original works and the repetition of the contents. What’s more, the manipulators’ focus on money makes it worse. To china’s children series, themes about culture still need to be developed. Some materials about adults need to be shifted in to materials about children and make them suitable to both adults and children. All in all, to limit the episodes of China’s children series and improve it, some proper policies must be established and governments should pay enough emphasis on it.
Key Words: children series, episode, quality, market, induct, develop
目前,我国的动画生产能力还很薄弱,很多动画频道和栏目都用动画片来填满他们的播放时间,由于片源稀缺,大多只能重复播放现有的动画片,但这只能是暂时解决动画片需求的问题,久而久之必将失效。目前,我国生产动画的有三家:中央电视台动画部、上海美术电影制片厂和湖南三辰影库。到2005年底,由中央电视台动画部全部独立完成的动画寥寥可数,包括52集的《西游记》和《哪咤传奇》,这两部一直在央视重复播放。而北京电视台动画频道的节目时间增加内容却没有增加,多出的时间充斥着广告和重复播放的动画。电视频道重复播放动画,会使观众失去兴趣,动画市场的发展也会受到阻碍。