浙江纺织品行业对外贸易现状及发展策略研究.doc

摘要:世界经济的发展推动了经济全球化的形成，经济全球化的形成又推动了各国的经济结构的调整和转换，以及技术、劳动力、知识、信息、资本等各种资源在全球范围内优化配置。随着经济全球化和经济一体化的发展，随着市场竞争也越来越激烈，浙江纺织品行业面临的生存环境日益严峻。特别是在10年以来全球性的经济危机、蓝色贸易壁垒、贸易摩擦等冲击下，对我国本身技术实力不强，劳动力生产水平不高，靠粗壮生产方式发展的经济发展模式的纺织品行业打击巨大，浙江纺织品行业一直占据着我国出口主导地位，本文分析了浙江在危机阶段纺织品行业的发展现状，并指出纺织品行业出口产生问题的原因，分析了浙江服装纺织企业在劳动力方面，先天的优越出口地理位置、自然资源等优势，以及市场成本增加，生产技术水平低，同质化竞争严重等劣势,最后从政府和行会、企业自身方面提出相应的对策。

关键词 浙江；纺织品行业；现状；对策

Abstract: The development of world economy promoted the formation of economic globalization, the formation of economic globalization and promoting the national economic structure adjustment and transformation, and technology, labor, knowledge, information, capital, etc. All kinds of optimal allocation of resources on a global scale. With the development of economic globalization and economic integration, as the market competition is becoming more and more fierce, zhejiang textile industry faces the survival environment of increasingly serious. Especially during the 10 years since the global economic crisis, the impact of blue trade barriers, trade friction, etc, to our country itself technical strength is not strong, the labor production level is not high, with thick production mode in the development of blow huge economic development model of textile industry, zhejiang textile industry has been occupying China's export dominance, this paper analyzes the current development of zhejiang textile industry in crisis stage, and points out that textile industry exports the reasons of the problems, analyzed the zhejiang clothing textile enterprises in terms of Labour, congenital superior export advantages of the geographical position, natural resources, and marketing costs increase, the low level of production technology, homogeneity competition seriously, such as disadvantage, and finally from the aspects of government and guild, enterprise itself put forward the corresponding countermeasures.

Keywords  Zhejiang  textile industry  the status quo  countermeasures

　　　浙江纺织品行业进出口得到了一定的增长，然而中国日益面临这愈演愈烈的形形色色的贸易摩擦，其中有政治、经济形势等其他的外部原因，也有中国多年来依靠廉价劳动力优势走低端路线，血拼价格造成的恶性竞争后果。近期又因为人民币升值，美国次贷危机等内外原因，使得中国的纺织品贸易条件持续恶化。在这种恶化的环境中，利润微薄的纺织品工业应如何调整自身以应对激烈的市场竞争。鉴于此，本文从浙江作为切入点，从人民币升值、原材料、人工成本不断上涨、出口退税降低等方面对浙江中小型纺织 企业的未来之路进行剖析，究其原因，谋求可持续发展之路。